WVBB

WVBB (97.7 FM) is a commercial radio station licensed to Elliston-Lafayette, Virginia, and serving the Roanoke metropolitan area. It is owned and operated by Mel Wheeler, Inc., with studios and offices on Electric Road in Roanoke. WVBB and sister station WVBE-FM 100.1 Lynchburg simulcast an urban adult contemporary radio format. In weekday AM drive time, the stations carry The Steve Harvey Morning Show.

WVBB
Simulcasts WVBE-FM Lynchburg
Broadcast areaRoanoke metropolitan area
Frequency97.7 MHz
BrandingThe Vibe 100.1 & 97.7
Programming
FormatUrban adult contemporary
AffiliationsPremiere Networks
Ownership
OwnerMel Wheeler, Inc.
WFIR, WSLC-FM, WSLQ, WPLI, WPLY, WVBE-FM, WXLK, WZZU
History
First air date
1983 (1983)
Former call signs
  • WRON-FM (1983-2008)
  • WKCJ (2008-2011)
Call sign meaning
Vibe
Technical information
Licensing authority
FCC
Facility ID54597
ClassA
ERP260 watts
HAAT470 meters (1,540 ft)
Transmitter coordinates
37°18′30.0″N 80°09′46.0″W
Links
Public license information
WebcastListen Live
Websitevibe100.com

WVBB has an effective radiated power (ERP) of 260 watts as a Class A station. The transmitter is off Mountain Park Drive in Salem, Virginia, on Fort Lewis Mountain.

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