Vitasoy
Vitasoy (Chinese: 維他奶) is a Hong Kong beverage company. It hosts a brand of beverages and desserts named Vita. Founded in 1940, it now operates under the Vitasoy International Holdings Limited. Its headquarters are in Tuen Mun, New Territories, Hong Kong.
| Company type | Public company |
|---|---|
| SEHK: 345 | |
| Industry | Food & Drinks |
| Founded | 3 April 1940 |
| Headquarters | , Hong Kong |
Key people | Roberto Guidetti (CEO) |
| Products | plant milk, tofu, beverages |
| Website | vitasoy |
| Vitasoy International Holdings Limited | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Traditional Chinese | 維他奶國際集團有限公司 | ||||||||||||
| Simplified Chinese | 维他奶国际集团有限公司 | ||||||||||||
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| Vitasoy | |||||||||||||
| Traditional Chinese | 維他奶 | ||||||||||||
| Simplified Chinese | 维他奶 | ||||||||||||
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Vitasoy products were centred on the high-protein soy milk drink that the company first produced. Over the years the company expanded into a wider variety of beverages. Some of them (such as fruit juice, milk, tea, soft drinks, water, and tofu) were given the derivative brand name "Vita".
Vitaland Services Limited was founded in 1991. It specialises in the operation of the tuck shops in Hong Kong primary and secondary schools and the canteen business. "Vitasoy" also established "Hong Kong Gourmet" in 2001 to provide catering services to primary and secondary schools, and meetings.