WCAR

WCAR
Simulcasts WSDS Salem Township
Livonia, Michigan; United States;
Broadcast area	Metro Detroit
Frequency	1090 kHz
Branding	La Explosvia
Programming
Format	Spanish
Ownership
Owner	Sima Birach; (Birach Broadcasting Corporation);
History
First air date	May 23, 1961
Former call signs	WERB (1961-1966); WTAK (1966-1970); WIID (1979);
Call sign meaning	A reference to Detroit's automotive industry
Technical information
Facility ID	73397
Class	B
Power	250 watts day; 500 watts night
Transmitter coordinates	42°19′46″N 83°21′43″W
Links
Webcast	Listen Live
Website	www.birach.com/wcar.htm

WCAR (1090 AM) is a commercial radio station licensed to Livonia, Michigan, and serving the Metro Detroit radio market. It airs a Spanish language format as a simulcast of WSDS in Salem Township and is owned by the Birach Broadcasting Corporation.

Because AM 1090 is a clear channel frequency reserved for Class A stations in Little Rock, Baltimore, and Tijuana, Mexico, WCAR must broadcast at a lower power and with a directional antenna to avoid interference. By day, it transmits 250 watts and at night its power increases to 500 watts.

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