Swizz Beatz
Kasseem Daoud Dean (born September 13, 1978), known professionally as Swizz Beatz, is an American record producer, rapper, disc jockey (DJ), and songwriter. Born and raised in the Bronx borough of New York City, Dean initially embarked on his musical career as a DJ. At the age of 18, he gained recognition in the music industry through his family's record label Ruff Ryders Entertainment and his affiliation with its flagship artist, Yonkers-based rapper DMX. Working with DMX as his producer, DJ, and hype man helped Dean gain prominence as a high-profile figure in hip hop in the following years.
Swizz Beatz | |
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Swizz Beatz in 2014 | |
Born | Kasseem Daoud Dean September 13, 1978 New York City, U.S. |
Other names | The Monster |
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Years active | 1997–present |
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Television | Verzuz |
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Board member of | Monster Cable Brooklyn Museum Reebok |
Spouses | |
Children | 6 |
Awards | Full list |
Musical career | |
Genres | Hip hop |
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Dean later found a protégé in Philadelphia-based rapper Cassidy, whose success foresaw the launch of Dean's own label imprint, Full Surface Records in 2001. Dean has since signed numerous artists to the label, including Eve, Mashonda and Bone Thugs-n-Harmony. As a recording artist himself, he released his compilation album, Swizz Beatz Presents G.H.E.T.T.O. Stories (2002) and his debut studio album, One Man Band Man (2007) through the label; the latter peaked at number seven on the Billboard 200 despite mixed critical reception. He signed with Epic Records to release his second album, Poison (2018). As a producer, Dean has produced for a number of prominent music industry artists in hip hop, pop, soul, rock and R&B. With a career spanning over two decades, his productions include "Ruff Ryders' Anthem", "Party Up (Up in Here)" (DMX), "Upgrade U", "Check on It", "Ring the Alarm" (Beyoncé), "Bring 'Em Out" (T.I.), "Hotel" (Cassidy), "Touch It" (Busta Rhymes), "Fancy" (Drake), and "Uproar" (Lil Wayne), among others.
Dean has won a Grammy Award from five nominations. He was named the first "Producer in Residence" at New York University in 2010. The Source included him in its 2008 list of the "20 greatest producers" of the last 20 years. Rapper and producer Kanye West referred to Dean as "the best rap producer of all time". Aside from music, Dean has also been involved in fashion design, art collection, and board directing—he has been a member of trustees at the Brooklyn Museum since 2015, and a creative director for the companies Monster Cable and Reebok. He is married to American singer Alicia Keys, with whom he has two children. The couple jointly received the Producers & Engineers Wing Award by The Recording Academy for "outstanding contributions to music" in 2018, and were featured in their first cover shoot for Cultured Magazine that same year.