Subaru of America

39.9223326°N 75.0460762°W / 39.9223326; -75.0460762

Subaru of America, Inc.
Company typeSubsidiary
Founded1968 (1968); in Bala Cynwyd, Pennsylvania, U.S.
Headquarters,
Key people
Tadashi “Tady” Yoshida(Chairman of the Board and CEO, Subaru of America)
Jeffrey A. Walters,(President, Chief Operating Officer, Subaru of America)
ProductsSubaru vehicles in the United States market
Number of employees
5,900
ParentSubaru Corporation
WebsiteSubaru.com

Subaru of America, Inc. (commonly known as SOA), based in Camden, New Jersey, is the United States-based distributor of Subaru's brand vehicles. SOA is a subsidiary of Subaru Corporation of Japan. The company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers throughout the United States. SOA also plays a minor role in the design of vehicles for the U.S. market, working with Subaru Corporation and Subaru Research and Development to help convey American consumer preferences.

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