Bombay Electric is a distinctly Indian platform for fashion and design. Located in the bustling heart of Mumbai, the heritage space mirrors the electric energy of the city and represents the most promising talent of India's creative explosion. Since being "the first concept store to hit India", and named as "the city's most cutting edge designer boutique", Bombay Electric has grown into a beacon of experience and a landmark for progressive design in India. Another Magazine speaks of Bombay Electric as "Mumbai's answer to Colette", and the New York Times has described Bombay Electric as "the Barneys of Mumbai". On her recent visit to India, Suzy Menkes of the IHT wrote "Bombay Electric, the cutting-edge store in Mumbai, could be a template for the next millennium of Indian style". Bombay Electric features the best of established Indian designers such as Manish Arora and Rajesh Pratap Singh, and is known as the first to spot and nurture rising Indian talent. The cherry picked fashion collection shares the space with a curated selection of international design brands, such as Comme des Garcons and United Nude, rare gems, antique tribal jewelry, hand woven scarves, cashmere, limited edition & vintage pieces. Bombay Electric regularly holds photography exhibitions, concerts, and launch parties in its palm tree lined outdoor courtyard. Talvin Singh recently played to a packed house and Elizabeth Hurley chose Bombay Electric to launch her beach wear in India. The progressive clientele of architects, musicians and artists allow Bombay Electric to be a living, breathing, changing organism. Many Bollywood stars, directors and producers, including Kiran Rao and Aamir Khan, Gauri Khan, Lara Dutta and Rani Mukherjee also visit regularly to find daywear, a carpet dress and anything in between. Opposite the five star Taj Mahal Palace and Towers and Gateway of India on "the Bond Street of Mumbai", and yet a stone throw away from a busy vegetable market and street food s