I have a main website (e.g. mybrand.com ) with static pages mostly developed on Wix.com and I have a full application hosted on AWS on a sub-domain, e.g. app..com.
For tracking the traffic coming from different social media channels, we are building UTMs. My understanding is that the UTM tracking doesn't work when you hop between the sub-domains. Can you please suggest some clever options?
One option for us is to re-do the Wix website in WordPress and host WordPress ourselves on AWS next to our WebApp to completely avoid the domain hoping. But if we have a more elegant solution while keeping the Website, it would be preferred.