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I just created my server side A/B test following this https://developers.google.com/optimize/devguides/experiments;

But i dont have GA tracker in my code anymore since we are using Google Tag Manager.

How to replace this ga('set', 'exp', '$experimentId.$variationId'); using GTM?

Thanks!

Luis Felipe Perez
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1 Answers1

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In GA -> Variable (GA Settings) or into your PageView Tag you can add expId and ExpVariant. Really hard to find a solution for this but it makes sense now.

enter image description here

Luis Felipe Perez
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