I need some help understanding AdMob Mediation Report, specifically the meaning of terms Custom Events and Request
Question 1: What exactly is a Custom Event, and how is it defined?
Question 2: What is considered a Request?
Question 3: How is Total Requests different from Unique Requests?
Question 4: In the screenshot below, AdMob Network had 457,292 requests. And Custom Events show 441,414 Requests. So about half went to the Mediated Network, but only 2,762 of them resulted in impressions.
Does that mean that almost half of my requests are getting wasted because the mediated network can't fill them ? Or does it mean that requests are sent to both networks at once together resulting in only 1 impression thus explaining the difference between Total Requests & Unique Requests?
Thanks in advance!
