You need to call a compile directive to achieve this functionality
JS Code
var app = angular.module('plunker', ['ngRoute', 'ui.bootstrap',]);
app.filter('to_trusted', ['$sce', function($sce){
return function(text) {
return $sce.trustAsHtml(text);
};
}]);
app.controller("MessageCtrl", function($scope) {
$scope.message = "Product created!";
$scope.htmlContent = '<notification message="{{message}}"></notification>';
})
app.directive("notification", function() {
return {
restrict: 'E',
scope: {
message: '@'
},
template: '<div class="alert">{{message}}</div>'
}
});
app.directive('compile', ['$compile', function ($compile) {
return function(scope, element, attrs) {
scope.$watch(
function(scope) {
// watch the 'compile' expression for changes
return scope.$eval(attrs.compile);
},
function(value) {
// when the 'compile' expression changes
// assign it into the current DOM
element.html(value);
// compile the new DOM and link it to the current
// scope.
// NOTE: we only compile .childNodes so that
// we don't get into infinite loop compiling ourselves
$compile(element.contents())(scope);
}
);
};
}]);
HTML code
<div ng-controller="MessageCtrl">
<div compile="htmlContent"></div>
<notification message="{{message}}"></notification>
</div>
Check Plunker
You can read more about this in this answer