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I generated a Google AdWords Acquisitions report by keyword in three different ways:

The first being by using the Google Analytics web interface; the second by using GA's Query Explorer; while the third by using the Google Analytics API.

The second and third have a matching number of records of 624 records. While the first (which I did by using the web interface) generated less: 415 records.

Yet - the totals for the some of monetary values match in all the three.

Please let me know why this mismatch is happening!

I made sure that the same criteria applies in all three methods but I still couldn't get the three of them to sync.

Many thanks for your help.

t_plusplus
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1 Answers1

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Try this: query dimension: Campaign metrics: Clicks, Cost, CPC, Sessions, etc FILTER (NOT Segment): Source / Medium equals 'google / cpc'

Mike Sullivan
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