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Does Facebook have any known variables that can be set and passed on in a UTM parameter from ad link clicks?

Something like {userid} in the example below: http://www.example.com/?utm_campaign=facebook-summer-promotion&utm_medium=cpc&utm_source=facebook.com&utm_content={userid}

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    What do you need user id for? And I'm pretty sure for privacy reason you can't get it – WizKid Jan 14 '16 at 00:41
  • @WizKid User ID is just an example, but I understand that'd be a privacy issue (on the FB side and the GA side). Just looking to see if we can pass on any information dynamically (geo, campaign name, ad location, etc). – Matt Poldberg Jan 15 '16 at 02:59

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