If I have a site called http://example.com, and under it I have articles, such as: http://example.com/articles/norwegian-statoil-ceo-resigns
Basically, I don't want the text from the frontpage to show on Google results, so that when you search for "statoil ceo", you ONLY get the article itself, but not the frontpage which contains this text but is not of the article itself.