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We are planning to test 27 buttons in our site to know which one will give the highest conversion rate. I am not sure if this too many variations will give us accurate result. Does anyone know what is the ideal number of variations to produce accurate result?

Noel Pure
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General idea is 100 conversions per butto fo 2700 conversion...

Dennis van der Heijden
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  • Thanks for the answer. We ended up dividing them into 3, so running only 9 variations + the control, a total of 10 variations at a time. – Noel Pure Oct 05 '12 at 07:14