I am getting ready to update mock ups/tags of an e-commerce store. I am a bit confused which standards to implement on product elements, breadcrumbs and rest of the site. Does anyone know which standards should i follow and why?
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There are many vocabularies for products, for example:
- GoodRelations vocabulary: http://wiki.goodrelations-vocabulary.org/Quickstart
- schema.org Product vocabulary: http://schema.org/Product
You should be able to use both vocabularies in microdata and/or RDFa: see http://wiki.goodrelations-vocabulary.org/Microdata and http://schema.org/docs/datamodel.html

unor
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you are right, seems there are much more than expected: microdata, microformat, schema, rdf, goodrelations. Should try to implement all of them? is there any point to do this? also do each vocabulary requires different headers? – HaCos Nov 20 '12 at 18:53
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Note that GoodRelations is [now integrated](http://blog.schema.org/2012/11/good-relations-and-schemaorg.html) into schema.org. – unor Nov 21 '12 at 06:37
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It's possible to use several vocabularies, yes. It depends on your case if it's useful/possible. What is your main aim? E.g. if it is "only" SEO, you could stick to those vocabularies that the big search enginges parse (→ probably schema.org). If you are more into the Semantic Web, I guess you could also use ontologies to map your data to equivalent vocabularies (`owl:sameAs`) – unor Nov 21 '12 at 06:40
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your are right, since the reason for this is SEO we focus & implemented schema.org tags. Thank you for your help. – HaCos Mar 06 '13 at 11:07