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How can I put targeted ads in iOS apps? I downloaded an iOS app that has very well targeted ads from DoubleClick.

I'd like to target by keywords that I supply. For example I'd like to specify "fishing", "outdoors" and "camping" and have relevant ads served to my iOS app.

SundayMonday
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What I did in this situation was that I used (HTML) AdSense. It does seem illogical but there are some good sides to it if You get it right.

Peter V
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  • That makes sense. I assume you embedded it in a `UIWebView`. I'm curious about Google's take on developers deciding to display ads in a mobile app that are in some ways destined for the browser. – SundayMonday Jun 30 '12 at 16:27
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    Yes, but it wasn't a big problem as some other parts of the app were made in HTML too; I think it might be a problem if You'd have a WebView displaying just the ad. – Peter V Jun 30 '12 at 16:49