Windows Phone Store

Windows Phone Store (originally known as Windows Phone Marketplace) is an app store platform, developed by Microsoft Corporation for Windows Phone letting users installing various apps on their device. It initially launched with Windows Phone 7 in October 2010. With the rollout of Windows Phone 7.5, Microsoft unveiled the online Marketplace that offers over the air installation of apps. In August 2012, Microsoft renamed Windows Phone Marketplace to Windows Phone Store. In 2015, Microsoft announced that Windows Phone Store would be killed out and replaced by Windows Store which would act as a unified store for all Windows-powered devices. This process was complemented by the Apps on Windows website, an interim solution before the unified Windows Store.