WWDP

WWDP
Norwell/Boston, Massachusetts; United States;
City	Norwell, Massachusetts
Channels	Digital: 10 (VHF), shared with WMFP; to move to 36 (UHF); Virtual: 46;
Branding	WWDP Television
Programming
Affiliations	46.1: QVC; for others, see § Subchannels;
Ownership
Owner	WRNN-TV Associates Limited Partnership; (RNN Boston License Co., LLC);
Sister stations	WMFP
History
First air date	December 6, 1986
Former call signs	WRYT (1986–1988); WHRC (1988–1998); WBPX (1998–1999);
Former channel number(s)	Analog: 46 (UHF, 1986–2009);
Former affiliations	Independent (1986–1989); Dark (1989–1996); inTV (1996–1998, 1999–2000); Pax TV (1998–1999); Telemundo (2000–2002, as satellite of WTMU-LP); ACN (2002–2003); ShopHQ (2003−2019); Shop LC (2019−2021); ShopHQ (2021-2024);
Call sign meaning	Devon Paxson (former owner)
Technical information
Licensing authority	FCC
Facility ID	23671
ERP	5 kW; 1,000 kW (CP)
HAAT	142 m (466 ft); 318.4 m (1,044.6 ft) (CP)
Transmitter coordinates	42°0′38″N 71°2′40″W; 42°18′37″N 71°14′12″W (CP)
Links
Public license information	Public file; LMS;
Website	www.rnntv.com/content/wwdp-tv

WWDP (channel 46) is a television station licensed to Norwell, Massachusetts, United States, serving the Boston area as an affiliate of ShopHQ. It is owned by WRNN-TV Associates alongside Foxborough-licensed WMFP (channel 62). Through a channel sharing agreement, the two stations transmit using WWDP's spectrum from a tower off Pleasant Street in West Bridgewater. WWDP's studios are located on Bert Drive, also in West Bridgewater.

Channel 46 had a precarious existence from its sign-on in 1986 until a decade later, including more than seven years off the air between 1989 and 1996. It was the first Boston-area home for Pax before Pax bought the stronger channel 68. Since, it has largely been leased out or used to air home shopping programming.

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