WRNW

WRNW (97.3 FM) is a commercial radio station in Milwaukee, Wisconsin, known as "97.3 The Game." It airs a sports radio format and is owned by iHeartMedia, Inc. The studios are on West Howard Avenue in Greenfield.

WRNW
Broadcast areaGreater Milwaukee
Frequency97.3 MHz (HD Radio)
Branding97.3 The Game
Programming
FormatSports
SubchannelsHD2: WISN simulcast (news/talk)
AffiliationsFox Sports Radio
Packers Radio Network (flagship)
Wisconsin Badgers (Learfield Sports)
Westwood One Sports
Milwaukee Admirals Hockey
MRN - PRN - IMSRN
Ownership
Owner
WISN, WKKV-FM, WMIL-FM, WOKY, WRIT-FM
History
First air date
January 1961 (1961-01) (as WISN-FM)
Former call signs
WISN-FM (1961–78)
WLPX (1978–84)
WBTT (1984–85)
WLTQ (1985–2004)
WQBW (2004–10)
Call sign meaning
"Radio Now" (previous format)
Technical information
Facility ID26609
ClassB
ERP15,500 watts
HAAT278 meters (912 ft)
Transmitter coordinates
43.111°N 87.927°W / 43.111; -87.927
Links
WebcastListen Live
Website973thegame.iheart.com

WRNW is a Class B FM station, with an effective radiated power (ERP) of 15,500 watts. The transmitter is atop the WISN-TV tower in Lincoln Park, near the Milwaukee River. WRNW broadcasts using HD Radio technology. Its HD2 digital subchannel carries talk radio programming from co-owned WISN 1130 AM.

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