WLAT

WLAT (910 AM, "La Mega") is a radio station licensed to New Britain, Connecticut, and serving the Hartford market. WLAT currently airs a Spanish tropical music format. Owned by Gois Broadcasting, WLAT broadcasts from studios located on Burnside Avenue in East Hartford, while its transmitter array is located behind the Connecticut School of Broadcasting on Birdseye Road in Farmington (also known as "Radio Park"). The station also operates translator W269DE (101.7 FM) in New Britain.

For other stations which have held the WLAT call sign, see WLAT (disambiguation).

WLAT
Broadcast areaHartford metropolitan area
Frequency910 kHz
BrandingLa Mega 101.7
Programming
FormatSpanish tropical
AffiliationsBoston Red Sox Spanish Radio Network
Ownership
Owner
  • Gois Broadcasting
  • (Gois Broadcasting of Connecticut, LLC)
History
First air date
May 20, 1949 (1949-05-20)
Former call signs
  • WCNW (CP, 1948)
  • WHAY (1948–1965)
  • WRCH (1965–1974)
  • WRCQ (1974–1990)
  • WNEZ (1990–2001)
Call sign meaning
"Latino"
Technical information
Licensing authority
FCC
Facility ID1911
ClassB
Power
  • 5,000 watts (day)
  • 2,800 watts (night)
Transmitter coordinates
41°42′58″N 72°48′38″W
Translator(s)101.7 W269DE (New Britain)
Links
Public license information
WebcastListen live
WebsiteOfficial website
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