WCRZ

WCRZ-FM (107.9 MHz, "Cars 108") is a commercial FM radio station in Flint, Michigan, broadcasting an adult contemporary format and switching to Christmas music for much of November and December. WCRZ is the top-rated heritage station in the market. Its studios and offices are on East Bristol Road in Burton, east of Flint.

WCRZ-FM
Frequency107.9 MHz (HD Radio)
BrandingCars 108
Programming
FormatAdult contemporary
SubchannelsHD2: WQUS (Classic rock)
AffiliationsPremiere Networks
Ownership
Owner
WFNT, WLCO, WQUS, WRCL, WWBN
History
First air date
November 4, 1961 (1961-11-04)
Former call signs
WGMZ-FM (1961–1984)
Call sign meaning
"Cars"
(in reference to Flint's auto industry)
Technical information
Facility ID20446
ClassB
ERP50,000 watts
HAAT101 meters (331 ft)
Transmitter coordinates
42°58′49″N 83°34′40″W
Links
WebcastListen Live
Websitewcrz.com

WCRZ-FM has an effective radiated power (ERP) of 50,000 watts, the maximum for most of Michigan. It is the only station in Flint that broadcasts using HD Radio technology, with a simulcast of classic rock sister station WQUS-FM on its second digital subchannel. The transmitter is on South Vassar Road in Burton.

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