WBUL-FM
WBUL-FM (98.1 MHz) is one of four country music radio stations serving the Lexington, Kentucky radio market. The station broadcasts with an ERP of 100,000 watts, with a nearly 100-mile broadcasting radius. The station is heard as far south as London, as far east as Grayson, as far north as Cincinnati and as far west as Louisville. iHeartMedia, Inc. currently owns the station. WBUL-FM was the third station to begin broadcasting HD Radio in Lexington after WUKY and WKQQ.
| Broadcast area | Lexington Metro area Central Kentucky |
|---|---|
| Frequency | 98.1 MHz (HD Radio) |
| Branding | 98.1 The Bull |
| Programming | |
| Format | Country |
| Subchannels | HD2: 98.5 Icons (Classic country) |
| Affiliations | Premiere Networks |
| Ownership | |
| Owner |
|
| WKQQ, WLAP, WLKT, WMXL, WWTF | |
| History | |
First air date | July 15, 1969 |
Former call signs |
|
Call sign meaning | "Bull" |
| Technical information | |
| Facility ID | 70192 |
| Class | C1 |
| ERP | 100,000 watts |
| HAAT | 171 meters (561 ft) |
| Translator(s) | HD2: 98.5 W253BK (Winchester) |
| Links | |
| Webcast | Listen Live Listen Live (HD2) |
| Website | wbul.iheart.com 981thebullicons.iheart.com (HD2) |
The station serves as the FM flagship of the UK Sports Network, airing Kentucky Wildcats football and men's basketball to make up for shortfalls in coverage by AM flagship and sister station WLAP.
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