WBCV
WBCV (107.9 FM, "The Big Cheese") is a radio station broadcasting an adult hits/classic hits/classic rock format. Licensed to Wausau, Wisconsin, United States, the station serves the Wausau-Stevens Point area. The station is currently owned by NRG Media, LLC. Its 100,000 watt signal can be heard as far west as Eau Claire, as far south as Portage, and as far east as Brillion and Green Bay. It can also be heard as far north as Ironwood. Under certain conditions, it can be heard as far east as Manistee, Traverse City, and Ludington.
| Broadcast area | Wausau-Stevens Point |
|---|---|
| Frequency | 107.9 MHz |
| Branding | Big Cheese 107.9 |
| Programming | |
| Format | Adult hits/classic hits/classic rock |
| Affiliations | Compass Media Networks Premiere Networks United Stations Radio Networks |
| Ownership | |
| Owner |
|
| History | |
First air date | October 1984 (as WYCO-FM) |
Former call signs | WXCO-FM (1983-1984, CP) WYCO-FM (1984-2004) WLRK (2004-2006) |
Call sign meaning | Wisconsin's Big Cheese...Victory |
| Technical information | |
| Facility ID | 59608 |
| Class | C |
| ERP | 100,000 watts |
| HAAT | 314 meters |
Transmitter coordinates | 45°3′33.00″N 89°26′10.00″W |
| Links | |
| Webcast | Listen Live |
| Website | bigcheese1079.com |
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