VisitScotland

VisitScotland
Organisation overview
Formed	1969 (as the Scottish Tourist Board)
Type	Executive non-departmental public body
Jurisdiction	Scotland
Headquarters	Ocean Point One, 94 Ocean Drive, Leith, Edinburgh
Employees	525 (2019)
Minister responsible	Ivan McKee MSP, Minister for Business, Trade, Tourism and Enterprise;
Organisation executives	Malcolm Roughead, Chief Executive; Lord Thurso, Chairperson;
Website	www.visitscotland.com

VisitScotland, formerly the Scottish Tourist Board (Scottish Gaelic: Bòrd Turasachd na h-Alba), is a national tourism organisation for Scotland. It is an executive non-departmental public body of the Scottish Government, with offices in Edinburgh, Glasgow, Aberdeen, Inverness, and other parts of Scotland.

Among the organisation's tasks is the attraction of visitors to Scotland through advertising and promotional campaigns. VisitScotland also manages a number of quality grading schemes for tourist accommodation and attractions. The organisation also operates the VisitScotland.com website which provides bookings and information service for visitors to Scotland. From 2001 this website was operated as a public-private partnership venture, though this venture (and the website) was brought back into public ownership in 2008.

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