University of the Philippines Los Baños College of Development Communication

The College of Development Communication (CDC) is the ninth college established under the University of the Philippines Los Baños (UPLB). It is recognized worldwide as a pioneer of development communication as an academic field. It offered the Philippines' first communication course in 1960, as a major under the Bachelor of Science in Agriculture curriculum. In 1974, it became the first to offer academic degree programs in development communication. To date, it is the only academic institution in the world offering degree programs in development communication at the bachelor's, master's, and doctoral degree levels. In 1999, the College was named as one of two national centers of excellence in communication by the Philippines' Commission on Higher Education CHED. The College (through DZLB) was awarded a KBP Golden Dove Award for best AM station in 1994 and a Catholic Mass Media Award for Best Educational Radio Program in 2010. In December 2012, the College of Development Communication once again became a Center of Excellence for Development Communication.