Tire Rack

Tire Rack was a privately owned customer-direct tire, wheels, car accessories distributor company headquartered in South Bend, Indiana until it was acquired by Discount Tire in 2021 and continued to operate Tire Rack as a separate business and brand name.

Tire Rack
Company typePrivately held
IndustryRetail
Founded1979 (1979)
FounderPeter Veldman
Defunct2021 (2021)
FateAcquired by Discount Tire
Headquarters,
Key people
Peter Veldman, Founder and President (1979–2014)
Mike Joines, President (2014–present)
ProductsTires, wheels, auto accessories
Number of employees
400+
Websitetirerack.com
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