StandWithUs

StandWithUs (SWU) (also known as Israel Emergency Alliance) is a nonprofit pro-Israel education and advocacy organization founded in Los Angeles in 2001 by Roz Rothstein, Jerry Rothstein, and Esther Renzer.

StandWithUs has gained prominence as a leading pro-Israel advocacy group. It maintains a significant presence on university campuses throughout the United States, Canada, the United Kingdom, South Africa, Australia and Brazil. The organization aims to combat what it perceives as antisemitism and misinformation related to Israel while promoting a positive image of the country. It trains students in pro-Israel advocacy, organizes protests, runs billboard and ad campaigns, and files complaints on the behalf of students. StandWithUs actively works to counter Boycott, Divestment, Sanctions (BDS) campaigns on campuses and beyond. It has also engaged in collaborations with the Israeli government on various initiatives.

StandWithUs has faced controversy regarding its tactics and positions on the Israeli-Palestinian conflict. Critics have accused it of misinformation, pinkwashing, stifling dissent, and limiting constructive dialogue about Israel, particularly in university settings.