Smaato
Smaato is a platform for digital advertising technology and ad serving. Smaato's self-serve omnichannel monetization solution allows publishers to manage their complete advertising stack in a single location. Monetization technology for advertising enables publishers to maintain free content.
| Type | Private |
|---|---|
| Industry | Ad Tech |
| Founded | 2005 |
| Headquarters | New York, New York, U.S. |
Key people |
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| Services | RTB, Online Advertising, Supply-Side Platform, Mobile Advertising |
| Parent | MGI SE |
| Website | smaato |
Smaato was established in 2005 by Ragnar Kruse and Petra Vorsteher. Smaato gets its name from the Japanese word for "smart".
The Empire State Building in New York City is home to Smaato's headquarters. Smaato has offices in Hamburg, Berlin, Amsterdam, Seoul, Pune, Istanbul, Madrid, and Beijing. The company has over 190 employees from more than 40 countries.
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