Ruffles (potato chips)

Ruffles (known as Lays Maxx or Lays Max in some countries and Walkers Max, Walkers Max Double Crunch or Walkers Max Strong for the UK and Ireland markets, and Lays Ondas for Peru) is an American brand of crinkle-cut potato chips. The Frito Company acquired the rights to Ruffles brand potato chips in 1958 from its creator, Bernhardt Stahmer, who had adopted the trademark in 1948. Frito merged with H.W. Lay & Co. in 1961 to form Frito-Lay. The Ruffle name was used as Ruffles Lays when the product was introduced for the first time in India in 1995 to late 90s.