Pinkfong

Pinkfong (Korean: 핑크퐁) is a South Korean kids' educational brand of The Pinkfong Company (previously known as Smart Study and Smart Books Media), a South Korean educational entertainment company. Pinkfong consists mainly of children's songs, the most famous of which is "Baby Shark". The dance video associated with the song eventually became a viral YouTube video with over 13 billion views as of November 2023. Their channel consists of songs, stories, and dances that are represented by a pink alien fox named Pinkfong. The global product development company has more than 4,000 kids' songs, stories, video games and merchandise. The associated app has a total of 40 billion downloads.

Pinkfong
Company typeChildren's entertainment brand
IndustryMedia
FoundedJune 2010 (2010-06)
HeadquartersSeocho-dong, Seoul, South Korea
Key people
Kim Min-seok (CEO)
Lee Ryan Seung-kyu (CFO)
OwnerThe Pinkfong Company
Websitewww.pinkfong.com
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