My Nintendo

My Nintendo is a loyalty program provided by Nintendo and the successor to Club Nintendo. The system allows players to earn points from using software or purchasing games, which can then be spent on rewards such as digital games or discounts. The program launched worldwide in March 2016, releasing alongside Nintendo's first mobile app, Miitomo.

My Nintendo was originally the name of a registration program provided by Nintendo of America that launched in 2002. It allowed users to register their games and consoles on Nintendo's website using a printed code included with the products. Select physical rewards were possible dependent upon which product title or number of products overall were registered. This service was replaced by a North American version of Club Nintendo in December 2008.