More Than
More Than (styled as MORE TH>N) is an insurance company based in the United Kingdom that offers motor, home, pet and travel insurance. Its business arm More Than BUSINESS offers business insurance. The company is a subsidiary of the RSA Insurance Group.
| Type | Subsidiary |
|---|---|
| Industry | Finance |
| Founded | 2001 |
| Founders | Royal & Sun Alliance Insurance Group |
| Headquarters | |
| Services | Insurance |
| Parent | RSA Insurance Group |
| Divisions | More Than Business |
| Website | MoreThan.com |
The brand launched in 2001, under the slogan of "Don't Accept Less Than More Than". More Than is known in the United Kingdom for its television advertising, including features such as More Than Freeman (a parody of Morgan Freeman), Lucky The Dog and the Personal Project Manager ad.
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