Maximum Effort

Maximum Effort
	Logo used since 2020
Industry	Film, television, advertising
Founded	2018
Founder	Ryan Reynolds; George Dewey;
Headquarters	New York City, U.S.
Key people	Ryan Reynolds (co-founder, president); George Dewey (co-founder); Ashley Fox (co-president); Johnny Pariseau (co-president); James Toney III (CSO);
Website	maximumeffort.com

Maximum Effort is a film production company and digital marketing agency founded by Canadian actor Ryan Reynolds alongside George Dewey. The company name is a reference to a catchphrase from Reynolds' film Deadpool and subsequent film series.

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