Professional wrestling in the United Kingdom
The history of professional wrestling in the United Kingdom spans over one hundred years, beginning in the 1920s when it was popularised under the concept of "All in Wrestling", which emphasised an "anything goes" style and presentation. Following World War II, the style and presentation of professional wrestling in the UK underwent a dramatic shift, as the Admiral-Lord Mountevans rules were introduced to make British professional wrestling appear much closer to a legitimate sport. Professional wrestling entered the mainstream British culture when the newly-formed independent television network ITV began broadcasting it in 1955, firstly on Saturday afternoons and then also in a late-night midweek slot. Domestically produced professional wrestling was at its peak of popularity when the television show World of Sport was launched in the mid-1960s, making household names out of Adrian Street, Mick McManus, Giant Haystacks, Jackie Pallo, Big Daddy, Steve Veidor, Dynamite Kid, and Kendo Nagasaki.
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However, an upmarket rebrand of ITV's sports coverage and the entry of the American World Wrestling Federation into the market in the late 1980s contributed to a decline in support for domestic British wrestling and stars. In 1985 World of Sport ended and a subsequent stand-alone wrestling programme lasted until the end of 1988. Without mainstream television access, domestically produced professional wrestling would struggle in the United Kingdom. Nonetheless, the largely untelevised live circuit survived and at times thrived with some promotions featuring the traditional British style of wrestling while others adopted the contemporary American independent style.
In the 21st century, mirroring the growing strength of the Independent circuit in the United States, support for domestic professional wrestling once again began to grow, leading to the rise of several prominent and stable independent wrestling promotions throughout the United Kingdom. This, combined with strategic partnerships with Japanese professional wrestling promotions, allowed for a new generation of professional wrestlers such as Will Ospreay, Zack Sabre Jr. and Pete Dunne to rise to prominence internationally.