installCore

InstallCore (stylized as installCore) was an installation and content distribution platform created by ironSource, including a software development kit (SDK) for Windows and Mac OS X. The program allowed those using it for distribution to include monetization by advertisements or charging for installation, and made its installations invisible to the user and its anti-virus software.

The platform and its programs have been rated potentially unwanted programs (PUP) or potentially unwanted applications (PUA) by anti-malware product vendors since 2014, and by Windows Defender Antivirus since 2015.

The platform was primarily designed for efficient web-based deployment of various types of application software. As of August 2012, InstallCore was managing 100 million installations every month, offering services for paid, unpaid, and free software by using the SDK version. InstallCore was a product of ironSource, which is headquartered in Tel Aviv with offices in San Francisco, California, and Beijing, China.

InstallCore was discontinued as part of a company flotation in late 2020.