Incredible India

Incredible India (stylized as Incredıble!ndia) is the name of an international tourism campaign launched by the government of India in 2002 to promote tourism in India. The "Incredible India" title was officially branded and promoted since 2002. The exclamation mark forms the 'I' of India. The exclamation used creatively across several visuals complements the concept behind the word "Incredible".

Incredible India
Type of projectPublic
CountryIndia
Key peopleMinistry of Tourism
Launched2002
StatusActive
Websitehttps://www.incredibleindia.org/
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