Ibotta
Ibotta is a North American mobile technology company founded by CEO Bryan Leach and based in Denver, Colorado. Ibotta partners with CPG (consumer packaged goods) brands and network publishers to offer cash back rewards on groceries, online shopping, general merchandise, retail purchases, travel, entertainment, pet supplies, and more. Rewards are offered through its Ibotta Performance Network, consumer properties including mobile app, online at Ibotta.com and via its browser extension. Ibotta also offers cash back and rebates on alcohol (wine, beer, and spirits) that can be purchased at bars, restaurants, and liquor and grocery stores. The company's rewards-as-a-service offering, the Ibotta Performance Network, went live in 2021.
| Company type | Private |
|---|---|
| Industry | Technology, coupons, mobile applications |
| Founded | 2011 |
| Founder | Bryan Leach |
| Headquarters | |
Area served | United States |
Key people | Bryan Leach (CEO) Luke Swanson Rich Donahue (CMO) Sunit Patel (CFO) James H. Clark Chris Jensen (CRO) Amir El Tabib (Chief Business Development Office) |
| Services | Direct marketing |
Number of employees | 950+ (2023) |
| Website | www |
The company's app is available on both iOS and Android devices and is currently available only in the United States.
In August 2019, Ibotta received a $1 billion valuation after its Series D funding, and in 2023, the company surpassed $1.5 billion cash rewards paid to over 50 million consumers since the company's founding.