ITVX

ITVX (formerly ITV Hub) is a British ad-supported video-on-demand streaming service operated by ITV. The service offers original content from the broadcaster, as well as some exclusive and licensed programming.

ITVX
Logo of ITVX from 2022 onwards
Screenshot
ITVX homepage as of December 2022
Type of site
OTT streaming platform
Available inEnglish
Area servedUnited Kingdom except northern and central Scotland (ITV1 programming)
United Kingdom (ITV2, ITV3, ITV4, ITVBe, FAST channels, and licensed programming)
ParentITV Consumer Limited (ITV plc)
URLwww.itv.com/watch
Launched
  • 5 December 2008 (5 December 2008) as ITV Player
  • 23 November 2015 (23 November 2015) as ITV Hub
  • 17 November 2022 (17 November 2022) as ITVX

ITV Hub had at least 30 million registered users.

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