Frontier Fiesta

Frontier Fiesta is a three-day event at the University of Houston that takes place on campus every spring semester, usually in the last weekend of March to the first weekend in April. Student groups perform a variety of shows, host carnival booths and put on multicultural performances, participate in a large cook-off competition, and the night offers free concerts by big name performers.

Money raised from Frontier Fiesta goes to ten scholarships offered to incoming freshmen. At its peak from 1946 through 1959, the Frontier Fiesta received national attention by drawing huge crowds of up to 200,000 people and was profiled in Life magazine.

As of 2012, Frontier Fiesta is still an active "student–run, student–led festival hosted by the University of Houston to promote scholarship, community, and education in the University of Houston students, staff, and faculty, as well as in the Houston community." Frontier Fiesta exhibits talents of the University of Houston student body. "Each year a piece of the University of Houston campus is transformed into a fully functional town called 'Fiesta City.' Frontier Fiesta features free live concerts each night, variety shows by student organizations, carnival booths, multicultural performances, and a BBQ Cook–Off and Bake Fiesta."