E3 2023

The Electronic Entertainment Expo 2023 (E3 2023) would have been the 27th E3, during which hardware manufacturers, software developers, and publishers from the video game industry would have presented new and upcoming products. The event, organized by the Entertainment Software Association (ESA) and produced by ReedPop, was scheduled to take place at the Los Angeles Convention Center from June 13–16, 2023. However, on March 30, the event was officially confirmed to be cancelled due to lack of interest, namely as a result of Xbox Game Studios, Sony Interactive Entertainment, and Nintendo all choosing to forego attending E3 that year, which would have marked the first time since E3 1995 that none of the console manufacturers would have been in attendance. In addition, other gaming-related companies like Sega, Tencent, and Bandai Namco all pulled out of E3 2023 prior to its cancellation. In lieu of that, several publishers made plans to continue with presentations of game announcements during the planned E3 period, while others opted to use more traditional marketing throughout the year.