Dual strategies theory

In evolutionary psychology and evolutionary anthropology, dual strategies theory states humans increase their status in social hierarchies using two major strategies known as dominance and prestige.

  • The first and oldest of the two strategies, dominance, is exemplified by the use of force, implied force or other forms of coercion to take social power.
  • The second of the two strategies, prestige, is defined as an approach in which an individual gains social rank through demonstrating traits valued by other group members such as high levels of skill, generosity or the ability to teach their skills to others.

It has been suggested that rather than represent two unique strategies, dominance and prestige should be seen as two distinct groups of strategies with different sub-strategies within each of the two major categories. While distinct, the two strategies both enable people to gain social standing and maintain it over time. The distinction between the two is that social rank from prestige is freely conferred by group members which is not the case with dominance.

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