Behavioral engineering
Behavioral engineering, also called applied behavior analysis, is intended to identify issues associated with the interface of technology and the human operators in a system and to generate recommended design practices that consider the strengths and limitations of the human operators.
"The behavior of the individual has been shaped according to revelations of 'good conduct' never as the result of experimental study."
Watson wrote in 1924 "Behaviorism ... holds that the subject matter of human psychology is the behavior of the human being. Behaviorism claims that consciousness is neither a definite nor a usable concept."
This approach is often used in organizational behavior management, which is behavior analysis applied to organizations and behavioral community psychology.