Avon Products
Avon Products, Inc. or simply known as Avon, is an American-British multinational cosmetics, skin care, perfume and personal care company, based in London. It sells directly to the public. Avon had annual sales of $9.1 billion worldwide in 2020.
| Company type | Private |
|---|---|
| Industry | Cosmetics |
| Founded | 1886 |
| Founder | David H. McConnell |
| Headquarters | London, United Kingdom |
Area served | Worldwide |
Key people | Angela Cretu (CEO) |
| Products | Cosmetics Perfume Skin Care Personal Care |
| Revenue | $ 9.1 billion (2020) |
| US$ 235.2 million (2018) | |
| US$ -107.4 million (2016) | |
| Total assets | US$ 3.01 billion (2018) |
| Total equity | US$ -848 million (2016) |
| Owner | Natura Holding S.A.(76%) |
Number of employees | 23,000 (2019) |
| Website | avonworldwide.com |
| Footnotes / references | |
It is the fourteenth-largest beauty company and, with 6.4 million representatives, is the second largest multi-level marketing enterprise in the world (after Amway). The company's CEO is Angela Cretu who was appointed to the position in January 2020.
In May 2019, the Brazilian multinational company Natura & Co announced its intent to acquire Avon; the deal closed in January 2020. Following the merger, existing Natura shareholders held 73% of the combined company, Natura Holding S.A., with former Avon shareholders owning 27%. At merger completion, Avon became a privately held company, common stock was removed from the NYSE trading.