"Roku" is a video streaming player and platform, developed and sold by the company "Roku, Inc."
[Roku, Inc.][1] was founded in 2002 by Anthony Wood, the founder of ReplayTV (one of the first DVRs). "Roku" means six in Japanese, a reference to this being the 6th company that Wood has launched.
Roku Inc develops both the hardware and software for the eponymous Roku platform. The company manufactures and sells the [Roku][2] set-top boxes - as well as licenses the platform to manufacturers (e.g. Hisense, TCL, Insignia, Sharp) of "RokuTV" smart TVs.
Development for the Roku platforms is done primarily through BrightScript, a scripting language very similar to Visual Basic. A sister company - BrightSign - uses Brightscript for their commercial sign and display products.
More information can be found at http://www.roku.com
