Questions tagged [facebook-analytics]

Facebook Analytics is a product analytics tool that lets you quickly see data, analyze trends, and understand the behavior of people who use your app, website, and more.

Facebook Analytics for Apps helps you understand who is using your app and website with powerful aggregated demographics and audiences insights that only Facebook can provide. It includes powerful behavioral analytics and segmentation tools to measure retention, conversion, and lifetime value.

Analytics Quickstart Guide

Begin using Facebook Analytics for App in just 5 steps: https://developers.facebook.com/docs/analytics/quickstart

App Events Documentation

Useful Resources

141 questions
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Is there a way to use Custom Parameters of an Event as a metric in Facebook Analytics charts?

i am sending parameters with my custom event. I would like to demonstrate them as a metric in the graph charts. Is there a way to do that? For example, when i send an event with additional parameters of secondValue, thirdValue. I would like to…
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Difference Between "Number of Sessions" and "App Launches" in FB Analytics

What is the difference between "Number of Sessions" (under the active users tab -> Completed sessions chart -> Metric -> Number of sessions) and "App Launches" (standard event) in FB Analytics? I understood them to be the same- but my weekly data is…
Lizzie K
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Is it possible to get more detailed error from 'flush result'?

iOS 10, 9. FB SDK - iOS-4.25.0 When I'm sending an event to facebook analytics I'm getting Flush Result : No Connectivity Doesn't matter if it's custom event or one from automatic handling. I've checked fb app through and through - everything should…
Alexander
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iTunes Connect and Facebook Analytics app install numbers are different

I am having difficulty reconciling the app install count from iTunes Connect and Facebook Analytics. I have read other posts that they are different, but in those posts iTunes is always higher. In my case iTunes is LOWER, and never lower by a…
S Galway
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facebook-analytics export api download gzip

I am new to using the Facebook-analytics export api, and was wondering if someone could help me troubleshoot my current issue. I am trying to follow the following link to download the event data that is being generated through the…
bob
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Unknown CTA IDs in Facebook Analytics for Apps

I'm using FAfA to track my Messenger bot's metrics and set up custom events to do so. So far so good :) I've noticed that prior to mine, FAfA recorded events and assigned IDs to my bot's CTAs such as…
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Behavior Flow in Facebook analytics

Google Analytics got a very cool feature called: Behavior Flow. It helps you to understand the flow of your users in your app. For example you got 4 screens that can be reached from each other and one event: ScreenOpen with one value screen…
Ilya Gazman
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How to track installs in Facebook Analytics?

In numeral 4 at https://developers.facebook.com/docs/app-ads/sdk#install-tracking ("Enable Install Tracking"), they say "To enable install tracking call the App Events logger once your application becomes active.". However, I implemented the…
Jaime Montoya
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setting user id with Facebook java script SDK

We are having a hybrid android/iOS app. Majority of our source code is with HTML/JS. We are using Google analytics already. For better user demographics , marketing & re-marketing we want to use Facebook analytics for apps. Identifying users based…
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Tried accessing nonexisting field (analytics_app_events_exports) on node type (AnalyticsAppEventsExport)

I am using facebook analytics for apps and using export api to get my data and i am making a following get request to get all my exports https://graph.facebook.com/v2.6/[FBID]/analytics_app_events_exports?access_token={my app access token} But i…
srk
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Tracking/Sending Custom Events in FB Analytics for Web don't work

I work for a startup and recently we wanted to give the newest Web version of the Facebook Analytics for apps a try but have come up with a problem: First of all, the web app is built with React so I put the Facebook's JavaScript SDK in a base.html,…
Raymi
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Could Facebook Analytics Notifiction Campaign send dynamic content?

In the Facebook Analytics Notification Campaign, could we send dynamic content in the push notification or in-app notification?
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How do I setup deep link for the Push Notification in Facebook Analytics?

In the Facebook Analytics document, it said the Push Notification could deep link to a certain page in the app, but I cannot find how to setup the deep link in the "Push Notification" campaign. Does anyone how to set it up? Thanks
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Tracking install source in Facebook Analytics with Ionic Framework

I'm tracking App Events in my app (Ionic v1) using the Javascript method and tracking the default events (Achievement Unlocked, Spent Credits, etc.). All the events I'm tracking are successfully recording in the Events and Events Debugging section…
Jiaxi Lin
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Facebook analytics for apps get gender and age

I just started using Facebook Analytics for Apps and everything is looking great, I'm logging events etc, but still not getting age and gender data, no matter if the user logs or not. I've searched the documentation for some rule or best practice,…