I'm not aware of any gems that handle the entire process (user >> email >> signup). If you're just looking to create the relationship when a user comes from a specific link, create a special invitation route (the separate controller isn't necessary but just to make it clear):
# routes.rb
match '/invite/:friend_id' => 'public#invite', :as => :invite
# PublicController
def invite
session[:referring_friend] = params[:friend_id]
redirect_to root_path
end
# UsersController
def create
@user = User.new(params[:user])
if @user.save
@user.create_friendship(session[:referring_friend]) if session[:referring_friend]
...
else
...
end
end
If you want to track conversion metrics, I'd recommend creating a link model and using that to track clicks and signups:
class Link < ActiveRecord::Base
belongs_to :user
attr_accessible :user, :user_id, :clicks, :conversions
def click!
self.class.increment_count(:clicks, self.id)
end
def convert!
self.class.increment_count(:conversions, self.id)
end
end
# routes.rb
match '/invite/:link_id' => 'links#hit', :as => :invite
# LinksController
def hit
link = Link.find(params[:link_id])
link.click!
session[:referring_link_id] = link.id
redirect_to root_path # or whatever path (maybe provided by link...)
end
# UsersController
def create
@user = User.new(params[:user])
if @user.save
if session[:referring_link_id]
link = Link.find(session[:referring_link_id])
link.convert!
@user.create_friendship(link.user_id)
end
...
else
...
end
end
Which method you choose depends on what you'll want to track down the road.